Business Case Competitions

Find resources for researching the macro environment, industries, and companies.

Library Research Guide

Industry Reports

Industry reports can be a valuable source of information for a feasibility analysis or business plan. Reports typically present overviews of industry trends, industry revenue, and revenue projections in an easy to digest format. Though reports may cover an industry that is broader than the market you are researching (for example, Sporting Goods Stores instead of Bicycle Shops), they are still useful for understanding the environment in which a new company may be operating. 

MarketLine Industry Profiles

Find MarketLine Industry Profiles in Business Source Premier

  1. Enter MarketLine (one word) in the Ti Title field.
  2. Enter United States in the GE Geographic Terms. MarketLine also covers other countries.
  3. Enter the search terms for your industry in the TX All Text field. 
  4. After running the search, limit by source type (industry profile) and date (last few years).

Technology Trends