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Fashion Business
Library Research Guide
Macro Environental Information
A firm's macro environment consists external factors—political, economic, sociocultural, technological, environmental, and legal—that impact the firm's activities. Commercial publishers and NGOs distribute country reports on the macro environment for firms operating in particular countries.
The information resources on the Consumers & Demographics page and the Industries page will also be useful for researching a firm's macro environment.
Country Reports
Country reports focus on factors that shape the business environment in a particular country. Not all reports cover the same issues, but topics might include corruption, infrastructure, regulations, workforce, trade, and basic economic data.
- World Bank Business ReadyBusiness Ready reports evaluate the business environment in different countries.
- Word Bank Group Enterprise SurveysSurveys provide "investment climate indicators for a country with benchmarks against their respective regional and income groups."
- Coface Country Risk ReportsCoface provides country assessments, based on macroeconomic, financial and political data.
- Transparency International Country RatingsTransparency International monitors corruption on the national level and publishes the Corruption Perceptions Index.
Mergent Online Country Reports
- Mergent OnlineSimultaneous users: 50 Paid for by K-State Libraries
Information found in this database includes financial statements and company histories covering approximately 20,000 U.S. and foreign public companies.
Use the Country Insights tab to find country risk profiles in Mergent Online.
