MANGT 595 - Business Strategy

This guide is designed to help MANGT 595 students with research for their firm and industry analysis.

Library Research Guide

Industry Reports

Industry reports can be a valuable source of information for a feasibility analysis or business plan. Reports typically present overviews of industry trends, industry revenue, and revenue projections in an easy to digest format. Though reports may cover an industry that is broader than the market you are researching (for example, Sporting Goods Stores instead of Bicycle Shops), they are still useful for understanding the environment in which a new company may be operating.

IBISWorld
Paid for by K-State Libraries
K-State Libraries subscribes to IBISWorld US Industry Reports and US Specialized Industry Reports. The US Industry reports module covers 700 industries. Reports have statistics and analysis on market characteristics, operating conditions, current and forecast performance, major industry participants and more. The Specialized Industry Reports complement the Industry Reports module and can be useful when researching small or new industries.

First Research Industry Profiles (available through ABI/INFORM)
First Research provides industry profiles for over 1000 US industry segments. Profiles contain critical analysis, statistics and forecasts.

Industry Ratios

IBISWorld
Paid for by K-State Libraries
K-State Libraries subscribes to IBISWorld US Industry Reports and US Specialized Industry Reports. The US Industry reports module covers 700 industries. Reports have statistics and analysis on market characteristics, operating conditions, current and forecast performance, major industry participants and more. The Specialized Industry Reports complement the Industry Reports module and can be useful when researching small or new industries.